Reason of brand image transfer between industries Dissertation

Reason of brand image transfer amid industries - Dissertation recitationThe question which is raised is then based on why corporations decide to transfer brands between industries. The strategic implications and the associations with how this relates to the environment becomes the most important aspect trance creating a deeper understanding of what the expected results are within the brand image. The ability to develop more insight into brand image transfer is then subject to create questions of how corporations can use this for better results when associating with the external environment. ... ?25 Methodology..26 Type of Study.27 Ethical Considerations...30 Summary30 Results31 Discussion..36 Recommendations for betray Image Transfer40 Limitations of the Study.41 Implications for Future Research...43 Conclusion.45 References..47 Introduction The power of a brand is one which is often recognized as a driving force among businesses that are searching for solutions. The role of th e brand becomes even more essential to examine when looking at the transfer between industries and with alternative products and services. The effects which this holds are able to alter both the internal and external environment while creating changes within the industry. Creating effective strategies for brand identity is one which can begin to alter the way in which individuals respond to given situations while creating a different relationship with the strategies that are created with corporations. Examining the